Two months ago today I clicked publish on a post about Victoria’s Secret Spring Break Collection called “Bright Young Things.” The aim of the letter was to let Victoria’s Secret know (as well as whomever would listen) that I disliked their marketing to a younger demographics and how they set up an unattainable standard of sexuality and beauty.
To date the letter has been read/viewed on this site nearly 3.8 million times from all around the world. The letter is still be read today and shared over the internet.
To date the letter has been shared on Facebook over 765,000 times, on Twitter over 5100 times, almost 100 times on LinkedIn and over 550 times on Google Plus.
I want to take this time to say thank you for everything!
Because of the exposure I received, I have begun to contribute to a few websites- the Good Men Project, Sojourners and RadicalParents.com. I am humbled and honored to contribute to these great sites. I will try to post my articles here whenever I can.
I have been completely overwhelmed by all of this and I all of you to thank. Without you sharing, liking, emailing and commenting- none of this would have ever happened.
I still have not had an official response from Victoria’s Secret (and I do not expect to), but another clothing company did.
About month ago Fruit of the Loom contacted me to let me know that they had seen my letter online. They liked it and wanted to send my daughter “age appropriate” underwear. They sent my daughter 10 pairs! She was so excited to get them in the mail.
I want to take this opportunity to say a big THANK YOU to Fruit of the Loom. Thank you for generosity and for thinking of my daughter! (The items pictured can be found here and here.)
Thank you again! Keep reading, sharing and liking!
In Christ,
Rev. Evan